Red Cross, Other Charitable Relief Efforts Continue Post-Flood

Wednesday, July 3, 2013

Red Cross, Other Charitable Relief Efforts Continue Post-Flood

As families celebrated Canada Day, celebrations were more subdued for those still reeling from the aftereffects of the Alberta flood. But one of several organizations that attempted to bring more cheer to policyholders as they made home insurance claims was the Canadian Red Cross.

"It was a sea of red and white - Canadian flags blended with Red Cross vests," said Conrad Sauve, secretary and CEO of the Canadian Red Cross, referring to the long weekend holiday period. "Red Cross volunteers have been responding around the clock to meet the urgent needs of disaster affected communities. Recovery will be a long-term process and as needs emerge over time, Red Cross will still be there."

Through the Red Cross, more than 760 volunteers have offered their services in order to help victims recover more quickly. Additionally, thousands of supplies have been distributed, including 25,000 first-aid and cleanup kits, hygiene items, water, towels and cots - all within the four-day holiday period.

The Red Cross notes that it will continue to work with local governments and municipalities so that the needs of families are met, particularly those that have been hit hardest and don't have necessities like shelter and food.

There are a variety of ways in which Canadians can contribute to the relief effort. Through the Red Cross, more than $14 million has been raised, $3.5 million of which has already been put to use. But there are a variety of worthy charities to consider donating to. Business magazine recently listed the top 100 charities in Canada. Those who would like to help charities raise money might consider performing their own research to see how they are helping flood victims make ends meet.