Western Direct Insurance was launched in 2011 to meet and care for our customers’ needs. Driven by price, convenience and access, Western Direct Insurance was created as a truly direct approach to meeting our customers needs. It is underwritten by The Personal Insurance Company, a subsidiary of Desjardins General Insurance Group.


The Personal Insurance Company has been providing home and auto group insurance to members and employees of participating organizations across Canada – most large employers and professional associations – for over 35 years. Today, The Personal Insurance Company is trusted by over 600 organizations in the public and private sectors. Participating professions include the Canadian military community, engineers, firefighters, accountants, health care professionals and many others.


Desjardins General Insurance Group (DGIG) is a member of Desjardins Group, the largest cooperative financial group in Canada. Through its subsidiaries, DGIG offers a range of property and casualty insurance products to the general public, businesses and members of partner groups across Canada. With over 6,000 employees across Canada, a portfolio of more than 4 million policies in force, a business volume of approximately $4 billion and assets of more than $13 billion, DGIG is the third largest insurer in Canada.


With Western Direct’s focus on maintaining western values of truthfulness, fairness, value and loyalty as well as Desjardins' focus on customer relations, efficiency and promoting excellence, you can feel safe knowing you're well covered at Western Direct Insurance.


Our licensed, professional staff are here to give you the peace of mind that you are getting the right coverage for a fair price.